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Mar 3, 2026 8:00am PT

Veronica Beard’s Celeb-Adored Staples Are Given New Life in This Comical Collab With French Artist Thomas Lélu

By

Anna Tingley

veronica beard thomas lelu collab shop online

Veronica Beard is adding a dose of Parisian wit to its spring lineup.

The New York-based ready-to-wear brand has teamed with contemporary French artist Thomas Lélu on a limited-edition capsule collection timed to its Spring 2026 “Spring Forward” campaign, bringing the artist’s signature, text-driven humor to a tightly edited lineup of wardrobe staples.

Lélu — whose playful, irreverent phrases have made him a favorite across fashion and social media — lends his distinct point of view to six hero pieces, splashing and embroidering slogans like “BAD DECISIONS MAKE GOOD STORIES,” “STRESS DOESN’T GO WITH MY OUTFIT,” “I WANT A HUG BAG,” and “WHY NOT? LIFE IS SHORT” across cashmere knits, tees and accessories.

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Veronica Beard Thomas Lelu Collection: Shop Online

LIMITED-EDITION CAPSULE

Veronica Beard x Thomas Lélu

SHOP ONLINE

“Thomas’s work has a way of capturing a feeling in just a few words—it’s witty, self-aware, and instantly relatable,” co-founders Veronica Miele Beard and Veronica Swanson Beard in a statement, adding that the collaboration celebrates this individuality “and not taking yourself too seriously.”

The capsule includes the Daro Cashmere Cardigan ($598), embroidered by New York-based brand Abbode; the Anchor Bag ($595), hand-painted by Lefty’s Right Mind; the Hoovey T-Shirt ($298); the Carla T-Shirt ($178); the Beaumont Sweatshirt ($248); and a Mini Veronica Beard Canvas Tote ($128).

Founded in 2010 by the sisters-in-law pair (with coincidentally matching namesakes), the label has built its reputation on versatile, lifestyle-driven staples. Lélu, meanwhile, has exhibited at institutions including the Palais de Tokyo and Fondation Cartier and has cultivated a global following for his pop-inflected, text-based works that straddle contemporary art, fashion and social commentary.

The Veronica Beard x Thomas Lélu capsule is now available on veronicabeard.com and at Veronica Beard boutiques worldwide.

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